ROUX Hair Texturizer is a revolutionary styling product that adds volume, definition, and texture to all hair types. Our unique formula works by enhancing your hair's natural pattern while providing flexible hold without stiffness or residue.

ROUX is specially formulated to work on all hair types - from straight to coily. Whether you have fine, thin hair needing volume or thick hair needing definition, our texturizer enhances your natural texture without weighing hair down.

Apply to towel-dried hair: Start with a pea-sized amount, emulsify between palms, and scrunch through hair from ends to roots. For defined curls, apply section by section. For beach waves, twist small sections after application. Air dry or diffuse for best results.

Yes! ROUX is proudly cruelty-free, vegan, and formulated without parabens, sulfates, or silicones. We're committed to ethical beauty that performs exceptionally without compromise.

Absolutely. ROUX Texturizer is safe for color-treated, bleached, and chemically processed hair. Our pH-balanced formula helps maintain hair health while providing beautiful texture and definition.

ROUX provides long-lasting texture that typically holds for 2-3 days. The product is reactivatable with a little water - simply mist your hair and scrunch to revive your texture between washes without product buildup.